Islamabad, Pakistan
(+92) 300 532 6220
khattak@greyscalelogic.com
Conducting interviews and surveys with users. Observing user behavior and conducting usability tests. Analyzing user needs, goals, and pain points
Creating fictional user profiles based on research insights. Identifying user characteristics, behaviors, and motivations. Developing empathy for target users
Organizing and structuring content for optimal usability. Creating sitemaps and user flows. Defining navigation and labeling systems
Creating low-fidelity wireframes to outline layouts and interactions. Developing interactive prototypes to simulate user interactions. Iteratively refining designs based on feedback
Defining and designing intuitive user interactions. Crafting clear and consistent interface elements. Creating meaningful microinteractions and animations
Establishing a visual language, including colors, typography, and imagery. Designing aesthetically pleasing and engaging interfaces. Ensuring visual consistency across the product
Conducting usability tests to evaluate the user experience. Gathering user feedback and insights through observation and interviews. Iterating and refining designs based on test results
Ensuring compliance with accessibility guidelines and standards. Designing inclusive experiences for users with disabilities. Conducting accessibility audits and implementing improvements
Embracing an iterative design process based on user feedback and testing. Continuously refining and improving designs through multiple iterations. Collaborating with stakeholders to incorporate feedback and address requirements
Creating design specifications and guidelines for developers. Collaborating with developers to ensure accurate implementation. Providing ongoing support and clarification during the development process
Facilitating workshops and design sprints. Engaging stakeholders in the design process and gathering their input. Presenting and communicating design concepts and rationale
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